LOS ANGELES, Calif., USA (Wednesday, June 8, 2022) - The World Surf League announced today that Jason Eckert has joined the league as its new Chief Financial Officer, reporting to WSL CEO Erik Logan.
Eckert joins the WSL after nearly 15 years at the National Basketball Association, most recently serving as Vice President, Head of Finance and Strategy EMEA. During his NBA tenure, Eckert held progressive leadership positions within the NBA's Finance department in both New York and London.
"I'm thrilled to welcome Jason to the WSL team. His rich professional experience, as well as his personal investment in our sport, will be invaluable as we continue to grow a global business and make professional surfing one of the premier sports in the world," said WSL CEO Erik Logan. "The WSL is in the midst of a truly breakout 2022 season, with growth in nearly every area of our business. Jason is going to help us invest our resources strategically and efficiently to build on that momentum and capitalise on this moment."
In addition to his position as CFO in Europe, Eckert has played a critical role in a variety of transformative partnerships including the formation and capital raise of NBA China, the establishment of the Basketball Africa League in partnership with the International Basketball Federation (FIBA) and serving as its CFO, and the formation and capital raise of NBA Africa.
"As a member of the global surf community, I couldn't be more excited to step into this role during a transformational time for the WSL," said Eckert. "Having watched from afar as Erik and the WSL team have built a business truly capable of transforming the world of professional surfing, I can't wait to leverage my experience to contribute to our collective success."
Prior to his time with the NBA, Eckert served in senior finance roles at Thomson Reuters, REZsolutions, Inc., and The Barrington Consulting Group. He holds an MBA from Bond University in Queensland, Australia, and received his bachelor's degree from Arizona State University in Tempe. Eckert will relocate from London to Santa Monica later this year with his wife and two sons.